THE ASK:
MAKE AN AD CAMPAIGN FOR A BRAND IN AN INDUSTRY YOU HAVEN’T DONE A CAMPAIGN FOR
MONACO: WE’LL DRINK TO THAT
Beginner = White Claw
Intermediate = Monaco
Pro = Pending
You’re not a pro just yet, but you’re a half-step up from where you used to be. We’ll drink to that.
Collaborators: Demi Apostolakos & Brooke Button
THE ACTIVATIONS
In-store kiosk and online quiz to help our intermediate level alcohol consumers choose their perfect Monaco beverage
To feel fancy while on a budget
