THE ASK:
TRAVEL TO VARIOUS CHICAGOLAND FESTIVALS AND EVENTS TO PROMOTE WGN-TV
WGN-TV: STREET TEAM
Acting as a physical embodiment of the WGN-TV brand voice, I interacted with event attendees, distributed marketing materials, and hosted giveaways at Chicagoland festivals (like Lincoln Park Greek Fest and Roscoe Village Burger Fest) to help WGN gain viewers, followers, and connect audience members with the brand.
My claim to five minutes of fame are walking in the Chicago Pride Parade, being featured on WGN social media, and being seen in a couple WGN newscasts.
Director of Creative: Jeff Wilson
Street Team: Demi Apostolakos, Tristan Baumeister, Tiffini Funches
Tiffini and I working the WGN-TV Booth
WINNER of 2 Tickets to the Bristol Renaissance Faire
:10 Video
Walking in the Chicago Pride Parade